Book Cover Design

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​​What is Book Cover Design?

Book cover design is the process of creating the exterior of a book – including the front cover, back cover, and spine. A well-designed book cover is essential as it serves as the face of the book, offering a visual representation of its content and setting the tone for the reader. It plays a crucial role in marketing and selling the book by attracting potential readers and conveying the book’s genre, theme, and quality. A bad book cover can spell disaster even for the most well crafted story

How Does Book Cover Design Work For Aspiring Authors?


Understanding the Book

We start by thoroughly understanding your book’s genre, target audience, and key themes. Designers consider they can visually represent the essence and emotion of your book.



Part of this process is to research other book covers that have performed well in your genre. Designers look to understand current trends and styles. Take note of designs that stand out and consider why they are effective.


Design Brief

We send you a form to collect key information such as a summary of your book, target audience, and any specific ideas you have. We will also ask for information about the book’s dimensions, preferred colors, fonts, and imagery.


First Draft

We will then present you with a first draft of the book cover for your feedback.This is a great stage to then collect further feedback on your vision for your cover and how it should look.


Providing Feedback

Offer constructive feedback to the designer regarding any changes or adjustments you’d like. Be clear and specific in your feedback to ensure the designer understands your vision.



The designer will make the necessary revisions based on your feedback. Review the revised designs and ensure all elements are aligned with your expectations


Final Design Approval

Once satisfied with the cover design, give your final approval. We ensure all aspects, including the title, author name, and other text, are correctly spelled and positioned.


Preparing for Print

The designer will prepare the final design files suitable for printing. Confirm the file formats and specifications with your printer or publishing platform.


Printing and Publishing

We then submit the final design files to the printer or upload them to your chosen self-publishing platform. We use digital print proofs to ensure the cover looks as expected in physical form.



Use your book cover design in your marketing and promotional materials. Share the cover on social media, your website, and other platforms to attract readers and generate buzz.

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I used Publishing Push to publish my novel and am completely satisfied with the service I received. In all my contacts with the organization, I found staff to be knowledgeable, professional and effective. Their friendly and helpful approach has been a welcome bonus.

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